The cost of being TikTok’s condiment king, tallied

How hard is it to make money as a social media influencer? Take a peek inside the budget of Sam Pocker, a TikTok artist focused on fast food.

The Cost Of Being Tiktok'S Condiment King, Tallied

Los Angeles Times – by Brian Contreras

For some people, social media is a much-needed distraction from the workday. For others, it is the workday. Estimates value the creator economy at $20 billion to $100 billion, and as influencer-friendly business models go mainstream and the pandemic normalizes online work, that number probably will continue growing.

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